Member 24 establishes itself in Gävle, Sandviken, Söderhamn and Falun through the acquisition of Zen Zen and Everytime Fitness.
Member 24 is expanding into Gävle and the surrounding area, thereby establishing its fourth cluster. Since its founding in 2010, Member 24 has opened a dozen gyms in Västerås, Eskilstuna, and Stockholm. With the acquisitions of Zen Zen and Everytime Fitness, Member 24 is expanding its presence to Gävle, Sandviken, Söderhamn, and Falun.
“We are constantly on the lookout for new locations and acquisitions and are currently in an expansion phase together with our majority owner, Helix Kapital. Over the past several years, we have refined our concept and developed a successful model that we believe will attract fitness enthusiasts in these new locations. By acquiring both Zen Zen and Everytime Fitness, we have a solid foundation for creating a truly excellent mix of Member 24 gyms. We will gradually adapt the facilities, content, and our offerings to meet our customers’ needs,” says Roger Baburin, founder and CEO of Member 24.
The terms of the transaction are not disclosed.
About Member 24:
Member 24 is a budget-friendly gym chain with a unique concept that offers high-quality gyms at an affordable price, open 24 hours a day. Visit www.member24.se for more information.
About Zen Zen:
Zen Zen is a gym in downtown Gävle that specializes in group workouts.
About Everytime Fitness:
Everytime Fitness is a budget-friendly gym chain with easily accessible facilities that are open 24 hours a day. The gyms are located in Gävle, Sandviken, Söderhamn, and Falun.
